Organization schema missing sameAs links

What this means

An Organization block exists on the homepage but has no sameAs array, or the array is empty. Google’s Knowledge Graph uses sameAs links to confirm that your schema entity is the same organisation as the one on LinkedIn, X (formerly Twitter), Wikidata, or Companies House. AI search engines rely on these cross-references when deciding how much authority to attribute to a source. Without sameAs, your organisation’s identity is harder to verify and easier to confuse with others that share a similar name.

How to fix it

Add a sameAs array to the Organization block. Include every official profile URL for your business. The more authoritative the source (Wikidata, LinkedIn, official government registries), the stronger the signal.

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Your Company Name",
  "url": "https://yoursite.com",
  "logo": {
    "@type": "ImageObject",
    "url": "https://yoursite.com/logo.png"
  },
  "sameAs": [
    "https://www.linkedin.com/company/your-company",
    "https://twitter.com/yourcompany",
    "https://github.com/yourcompany",
    "https://www.wikidata.org/wiki/Q12345678"
  ]
}

Verify the fix

Re-run orino audit. The schema-same-as-missing check should pass. You can also view source and confirm the sameAs array is present and non-empty in the JSON-LD block.